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Ellis Communications, Inc. - NEWS STORY
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White Paper Examines Challenges, Benefits for Casinos
That Embrace Organizational Improvement |
For Immediate Release:
January 9, 2008 |
Contact: Tom Ellis
Ellis Communications, Inc.
Phone (417) 881-5635
E-Mail tellis@casinocustomerservice.com
www.casinocustomerservice.com
www.advcoatedevelopmentsystem.com
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All casinos want to enhance
their performance and competitiveness and they can achieve those
goals by looking inward to make strategic organizational
improvements. A new white paper from Robinson & Associates,
Inc., has been published to help casinos understand what is
involved in rolling out internal improvements that can result in
greater success in the future.
“One of the greatest challenges for gaming properties is to
achieve and maintain consistent, positive organizational
improvement – improvement that provides superior competitive
positioning,” says Jennifer Privitera, author of the white paper
and manager of client service at Robinson & Associates, a
customer service consulting firm to the casino industry.
“Although it requires effort, the ability to change and improve
must be built into a casino’s strategic plan. It can and must be
done.”
The white paper draws from nearly 20 sources to give an overview
of organizational improvement and a positive work culture,
explore cost versus investment in employees and address the
benefits of employee training and development. It outlines the
challenges casino managers face in a culture that emphasizes
improvement and the skills they need to implement positive
change. The white paper also offers a brief case study of
McDonald’s and its learning environment.
The white paper explains how Robinson & Associates’ Advocate
Index™ and Advocate Development System™ provide a structure for
improvement.
“Sustainable organizational improvement is an ongoing struggle
for casinos, but it is a challenge that can be overcome,”
Privitera says. “Gaming properties that embrace change and
internal improvement will be amply rewarded as they become more
effective, accountable, efficient and visionary.”
Those interested in obtaining a copy of the white paper should
e-mail Marilyn Kuhnert, Robinson & Associates’ client
development specialist, at mkuhnert@casinocustomerservice.com or
call her at 623-486-9090.
Located in Annapolis, Maryland, Robinson & Associates is a
global customer service consulting firm for the gaming industry.
For more information, visit the company’s Web sites at
www.advocatedevelopmentsystem.com and
www.casinocustomerservice.com. Robinson & Associates is a member
of the Casino Management Association and an associate member of
the National Indian Gaming Association. |
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